Loops

Loops is a deliberately simple email marketing platform designed specifically for developers and SaaS teams. It combines transactional, marketing, and automation features in one unified platform with a Notion-style block editor. Unlike heavyweight tools like Mailchimp or ActiveCampaign that charge premium prices for every feature, Loops intentionally keeps things minimal and straightforward—your email shouldn't require a training course.\n\nThe platform shines with its free tier (1,000 contacts, 4,000 emails/month with full automation access) and transparent $49/month starting price. Indie hackers appreciate the clean API, webhook integrations, and the fact that all features are unlocked from day one—no "pay to unlock automation" nonsense. It's perfect for SaaS founders managing onboarding sequences, product updates, and trial-to-paid conversion flows.