Flodesk

Flodesk is built for creators, designers, and small business owners who refuse to send ugly emails. The platform focuses on visual aesthetics: unlimited designer-crafted templates, brand color customization, and a drag-and-drop editor that produces genuinely beautiful emails without design skills. As of 2025, Flodesk transitioned to subscriber-based pricing ($19–$54+/month) from its famous unlimited plan.\n\nFor indie hackers prioritizing email design quality, Flodesk is worth the investment. The Lite plan ($19/month) includes unlimited email sends, up to 25,000 subscribers, and full template library access. All plans include segmentation, workflows, and analytics. Unlike competitors charging per contact, Flodesk charges per active subscriber, which rewards ethical list management. If your brand's visual presentation matters (creators, coaches, agencies), Flodesk's design quality justifies the premium over budget tools.