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Memberful

$49/mo + 4.9% transaction fee
4.4/5

White-label membership for existing websites; you keep 100% ownership.

Why founders use Memberful

Subscription management
Paywall and content gating
Recurring billing and renewals
WordPress integration
Member management dashboard
Email automation
Zapier integration

The Good

100% white-label experience
Works with WordPress, Webflow, custom sites
Direct Stripe integration (you own payment relationship)
No percentage fees on base subscription
Full data and member ownership

The Bad

Requires existing website
$49/mo base fee can be high for low-revenue communities
Less built-in discovery than Patreon
No native community features

The Verdict

Memberful is a Stripe-powered membership plugin designed for creators who already have a website (WordPress, Webflow, or custom) and want to monetize without losing brand control. Unlike Patreon's 10% fee + processing, Memberful charges $49/month + 4.9% transaction fees, which becomes economical quickly as earnings scale. The platform handles subscriptions, paywalls, member management, and email automation—all seamlessly integrated into your own domain with zero Memberful branding.\n\nFor indie hackers bootstrapping a creator business, Memberful's appeal is clear: you own the relationship with members, control the entire experience, and avoid platform dependency. It integrates directly with WordPress, Webflow, and works with any site via API. The platform is ideal for bloggers, podcasters, and educators transitioning from platforms like Substack or Medium who want the credibility and control of self-hosted membership without technical overhead.

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